Sustain It: A Guidance Research for Startup Business for Sustainable Recycling Enterprise

Abstract

"Sustain It" is research guidance for a local Syrian enterprise specializing in recycling waste (plastic, paper, glass) and manufacturing recyclable materials and reusing them efficiently and sustainably. This research aims to provide sustainable solutions for Syrian enterprises to improve the environment and conserve natural resources by reducing the amount of waste produced by society and converting it into new and useful products, recycling, and reusing them in various industries. The research seeks to improve and develop services to meet the needs of proposed Syrian target customers, including b-to-b segments and society in general. In addition, Sustain It aims to reduce costs associated with producing new materials, which will be provided in the form of raw materials suitable for many uses and deployments in the markets and companies at competitive prices. It helps reduce the waste of natural resources and keeps the environment sustainable. A competitive advantage is providing high quality with low profit by deploying three production lines with new technology.